kit: typography

Typeface is limited to Minion Pro Regular in pt. sizes 10, 20, 30, 40, 50, etc.
Inked words should be created with brush and india ink. When inking, place emphasis on ascenders, descenders, the beginning and ends of the words to create opportunities for alignment with the rest of the phrase.
Special care should be taken when considering alignment and proportions. Note the red alignment guides on the examples.
When inking and setting phrases, type sizes should be based on inflections used when speaking. For example, "Design is a relationship between form and content." Say it out loud- it seems natural for the emphasis to be on "form" foremost, "and content", with equal emphasis on the beginning of the phrase. Therefore, "form" should be inked, with the other pieces of the sentence set in appropriate sizes to accompany.

Day 21

These are the type faces that I have chosen that best suit my product and logo. I had a little trouble figuring out what to do for the web font, because the font that I originally use for the logo is not a default. So I enjoyed the style that are listed.

Type

for this project i have very limited type faces that need to be used. One really.
Baker Signet Std.
Thats pretty much it.

Whitney

I am happy to announce that I will soon be the proud new owner of a beautiful new font face and family. Whitney by Hoefler & Frere-Jones.

The graphics are complimentary of their site.

Day 21

As this is a custom-made typeface, there aren't any other variations, but the thought of line weight was put into consideration. The line weight was created to mimic the flow of water. All the type but the "t" is aligned on the same baseline, with the "t" lining up with the "s" ascender and extends below the baseline. This should always be applied.

Day: Type

In this post it explains what type of font is being use. It also show where the ascenders and descenders need to be.

Freudentisch Drei

The logo typeface is to be used only for the logo, never for any other purpose. Logo is not to be set in type other than ITC Serif Gothic Std. The two heaviest weights, ITC Serif Gothic Std Heavy and ITC Serif Gothic Std Black are not to be used under any circumstance. Likewise, in the secondary type choice, the condensed versions of Helvetica Neue are not to be used for any reason. For most display purposes the regular weight for either font should be adequate.

(Seems like Helvetica Neue is a pretty popular choice.)

FullGive (day 20)

Along with the idea that Fullgive is able to handle multiple logos and colors the brand is also functional with a wide array of typefaces as well, through the use of hand illustrated, written, stamped, and etc. When it comes to the world of print Helvetica Neue is one a suitable font for the wide variety of moods and styles that Fullgive can evoke.

Cable Table reDesign.020

FontSlip is the focal and stylistic point of the logo, but it's rarely used other than in sublogos. Helvetica makes up the body text. Arial is an acceptable substitute for web use.

Glo Typography

Well the main typeface is one that I created and that will be used for most of the main "title" items that Glo will be involved in. The secondary is a kinda cool squarish one that will fit with the more professional side of Glo. Like said in one of my previous posts this week, my idea of Glo is now going to be a kind of urban underground sports lifestyle and this should open the Glo Style to an aspect of freedom. Even though these are the typefaces that I have shown, my idea is the art and type of Glo will be pretty unrestricted in the creating of brands or divisions of the company, but at the same time on the more professional-business side this will be the required typeface for brandings. I hope I spelled everything right haha, and I hope you all like!

Don't have "Tech Font" but:

Typographic Selection

The two main typefaces for the company are Penumbra Sans and Univers LT. I provided line weight variations for lightweight, body, subheading, and heading text as well as emphasis for each one. I also included appropriate default typefaces for web content.

Okay so this is my type stuff. I can't help myself with century gothic so i had to try it but the best looking one is the cartiel one. I had futura before but i had to try these. My final typeface? it will be futura like it is in my previous posts.

i wanted to find a font for glo that would or that i could make look like it glows. that one was Alba. the other fonts i was going to use had to be something light and not take away from the glo font, but also complement it. the ones i chose were Bellrose and Gill Sans.

Day3- Typefaces

Here are the font styles that will be used for my brand. Brady Bunch Remasterd & Euphemia.

Typography Selection

My typography selection is pretty straight forward. The ta was

drawn by hand and the type beneath it is hypatia sans regular.

There are no bold options so I beefed up the stroke a little to give

it a bold feel. I like the clean simple look of it and it doesn't scream.

It sits quietly at the bottom. I gave some examples of how it should

and should not be used as well as some color options...and there you have it.

type

I chose a pretty simple typeface for my brand, cause its is a simple company. So Myriad Pro Regular for the body text, and a combination of Regular and Bold for the logo.