Nov 19, 2009

Freudentisch vs Rubber Rats


Today's focal colors were gray, black, and orange. Naturally, these colors would conjure images of Halloween. In the original Freudentisch marketing plan, there was a concept sketched out for holiday tables; you know, ones that featured different holiday faces. I began to consider what would best represent the attitude of those holidays. I decided rats (specifically stretchable plastic rats, because they're the most disgusting). This brought into question about what would happen if I covered the table with that same awkward rubber as these rats are made out of? To many people it is a displeasing texture, so, naturally, it would make a great 'no-slip' surface for a Halloween candy dispensing table. (Gross, right?)

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