So i hadn't really thought of a tag line but my mom had and she thought of the "get away" one when i asked her what she thought of when she heard the company name. I liked it but i think for my contemporary furniture i liked the "new" one. I think i may use both but the first is the primary tag line. i put it in franklin gothic because i am working on my pc and don't have futura at the moment but that will be the typeface.