
Cedar City Music Arts.....a reason to get dressed up sometimes.



Color, Culture, Texture

Today it is all about textures. Fullgive is all about the tactile nature and the physical experience of handling these textures; which goes hand in hand with the inspiration behind the creation of all of fullgive's products. The physicality involved with the creation and the use of anything fullgive, creates actual physical and emotional connections between the user/creator and the product.




being that there are holidays coming up, i was thinking of christmas and thanksgiving and that sort of stuff. one thing that comes to mind is all that time you spend with family. sure it can be nice, but other times it just makes people frustrated and angry and it can get difficult to really enjoy the holiday! this version of the drink will be for those people that are finding the holidays difficult to get along with family. the mood board i created is supposed to represent all the happy things about the holidays which is exactly what i think would be cool if an energy drink could help you make it through such holidays without all the stress and allows you to be completely happy and joyful. :)
With this mood I decided to go with a more classy feel. I wanted to romanticize my brand, for a more sophisticated (or want to be's) target audience. I know a lot of people out there who don't like pastels or muted tones, and that is what I have been working with thus far, so I wanted to branch out and try a different angle. There are still natural elements being used, such as handmade paper, feathers.
This morning, I was walking past this truck that was an exquisite fire engine red color and the yellow leaves that had fallen on the ground were making an extremely beautiful reflective color. This set my mood for the whole day when thinking about my Glo Logo. But as the day progressed my mood slightly evolved to more just admire high-end cars in general; like their color, shape, power, curves, etc. So now I hope you can see how my mood board evolved.
I'd like you all to notice my lovely lattice work. So what if suites was a play on words for the best kind of sweet, candy! and cakes of course. I was thinking a neutral color pallet and the colors shown are more of the accents. A little classier than your average bulk candy store and i even made a cute little logo for it. Don't get too hungry. I know its tempting.
